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Maybelline Grippy Serum Primer - 24H Hold, Water-Based, Vegan, All Skin Types

£8.79
Price updated on: Dec 13, 2025 at 4:28 PM
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#makeupprimer #veganformula #water-basedprimer #24-hourgrip #freshskinlook
Maybelline Makeup Primer, The Grippy Serum Primer for Face, up-to 24H grip, Ultra-Blendable, Fresh plumped skin look, Water-based & Vegan formula, Suitable for all skin types, Maybelline New York
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Prices updated on: Dec 13, 2025 at 4:28 PM
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Key Features

  • Meet Grippy Serum Primer, a makeup grip primer, With an ultra-blendable formula and Serum-To-Grip technology, helping your makeup last up to 24 hours, Just drip, glide, grip!
  • The water-based serum primer has a fresh sensorial feel that does not feel greasy or leave any white cast, Suitable for all skin types, you can layer with makeup, instantly plumping and hydrating skin.
  • Apply the primer evenly to your face using the dropper, then pat it into the skin using your fingertips, Wait just 20 seconds for the serum-to-grip transformation to occur before applying makeup.
  • Formulated with Serum-To-Grip Technology as well as 2% Niacinamide, helping the formula to grip makeup easily whilst still hydrating the skin for 24 hours.
  • Contents: 1x Maybelline Grippy Serum Makeup Primer.
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Key Takeaway

Transform your makeup routine with this grippy serum primer from Maybelline, designed to provide up to 24 hours of hold for your foundation. Priced at just £7.33, this ultra-blendable, water-based, and vegan formula is perfect for all skin types, leaving your skin looking fresh and plumped. Ideal for anyone wanting a flawless base that lasts all day!

Frequently Asked Questions

What is Maybelline Makeup Primer, The Grippy Serum Primer for Face?

Maybelline Makeup Primer, The Grippy Serum Primer for Face is a water-based and vegan formula designed to enhance makeup longevity. It provides an up-to 24-hour grip for a fresh, plumped skin look.

How much does Maybelline Makeup Primer, The Grippy Serum Primer for Face cost?

The Maybelline Makeup Primer is priced at £7.33. This affordable price point offers great value for a high-quality primer that suits all skin types.

What are the key features of Maybelline Makeup Primer, The Grippy Serum Primer for Face?

Key features include its ultra-blendable texture, up-to 24-hour grip, and suitability for all skin types. Additionally, it is formulated to give a fresh, plumped skin look.

Who is Maybelline Makeup Primer, The Grippy Serum Primer for Face best for?

This primer is ideal for anyone looking to enhance their makeup's staying power, especially those with any skin type. It is particularly beneficial for individuals seeking a fresh and hydrated appearance.

How do I use/care for Maybelline Makeup Primer, The Grippy Serum Primer for Face?

To use, apply a small amount of the primer to clean skin before makeup application. For best results, allow it to absorb for a few moments to maximize the grip on your foundation.

Color: ‎Grippy Serum Makeup Primer

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Maybelline Makeup Primer, The Grippy Serum Primer for Face, up-to 24H grip, Ultra-Blendable, Fresh plumped skin look, Water-based & Vegan formula, Suitable for all skin types, Maybelline New York
Seller Information: Sold by: JSGN LTD

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13 Reviews

nmb

Maybelline’s Grippy Primer Serum is an affordable, high-performing primer that combines skincare benefits with effective makeup grip. Packaged in a sleek glass bottle with a dropper, it feels luxe and allows for precise application. The lightweight, serum-like formula absorbs quickly and leaves a slightly tacky finish that helps foundation adhere smoothly and last longer. Infused with 2% niacinamide and glycerin, it hydrates and plumps the skin without feeling greasy, making it especially suitable for dry to combination skin types. It’s also fragrance-free, vegan, and non-comedogenic, appealing to sensitive skin users. While a few with oily or acne-prone skin have reported mild breakouts, most reviews praise its smoothing texture, added makeup longevity, and overall performance—making it a standout in the drugstore primer category.
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vicky

Love this! The best grip primer I have used but doesn't make you feel sticky after foundation. Gives a good coverage. Would highly recommend. Your makeup stays put and looks good!
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Jo-anne

Have used a few times and appears to be a good primer it’s a little more expensive than I’d usually buy but seems to be working well.
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Kyra

Amazing , skincare and primer all in one . Makes my makeup last all day . My dry skin loves this stuff . Highly recommend.
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Natalie G.

Definitely does what it says on the tin, grippy! Perfect primer and great alternative to other on the market offering a similar function. Makes my make-up last longer than many other primers
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Lindsay Poole

Expensive item, good on skin but makeup still rubs off - so it still allows marking clothes. I'm not convinced the potion works at all but as I have sensitive skin I can confirm it didn't affect my skin or lips.
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donna

This is the best syrum I have every use, and ive tried alot of different products. I never have to re apply my make up and it lasts all day . I would highly recommend this product. I will never use anything else .
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Rianna

I like this primer as I tend to prefer serums to creams in general as a base. Makeup stays on and it feels very moisturizing, not tacky.
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Gabriele D.

Ha un effetto un pochino appiccicoso, però si assorbe velocemente. Mu aspettavo un effetto più lucido e meno appiccicoso.
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Kasia Lew

Produkt w ogóle niezabezpieczony i częściowo wylał się w kartonie.
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Schnurri

Das Serum ist super. Es hinterlässt einen leicht klebrigen Film, der nicht stört und dafür sorgt, dass das MakeUp bleibt, wo es sein soll. Ich habe lange nach so ein Produkt gesucht und nun endlich gefunden.
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Sabine Falliet

Super primer , tiens très bien me makeup que l’on met par dessus 👍
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Laurent Nathalie

Bonne base, lisse la peau, non gras, tient le maquillage toute la journée.
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  • Manufacturer ‎Maybelline New York
  • Package dimensions ‎11.3 x 3.3 x 3.3 centimetres
  • Package Weight ‎0.12 Kilograms
  • Item weight ‎0.12 Kilograms
  • Brand ‎Maybelline
  • Colour ‎Grippy Serum Makeup Primer
  • Format ‎Lotion
  • Volume ‎30 Millilitres
  • Skin type ‎All
  • Speciality ‎Hydrating with 2% Niacinamide:, Serum-to-Grip Technology:
  • Item model number ‎b3536200
  • Package Dimensions ‎11.3 x 3.3 x 3.3 cm; 120 g
  • ASIN ‎B0DNT5HBHB
  • Date First Available 22 Nov. 2024
  • Customer Reviews 4.4 4.4 out of 5 stars 386 ratings 4.4 out of 5 stars
  • Best Sellers Rank 194 in Beauty (See Top 100 in Beauty) 2 in Face Primers
  • Package Dimensions 11.3 x 3.3 x 3.3 cm; 120 g
  • Manufacturer Maybelline New York
  • ASIN B0DNT5HBHB
  • Item model number b3536200
  • Country of origin China
  • Brand Maybelline
  • Product benefits (function(f) {var _np=(window.P._namespace("DetailPageProductOverviewTemplatesJava"));if(_np.guardFatal){_np.guardFatal(f)(_np);}else{f(_np);}}(function(P) { P.when('A').execute(function(A){ A.on('a:truncate:po-attribute-truncate-1:updated', function(data) { var isTruncated = !data.truncateInstance.getIfTextFits(); var seeMoreElement = document.getElementById('po-attribute-see-more-id-1'); if(seeMoreElement) { seeMoreElement.style.display = isTruncated ? '' : 'none'; } }) });})); Glides on like a serum Grips makeup for up to 24H, Instantly plumps & hydrates skin, Layers well with skincare & makeup, No white cast, No pilling, Vegan & water-based formula, Non-comedogenic See more
  • Item form Lotion
  • Skin type All
  • Item volume 30 Millilitres
  • Speciality Hydrating with 2% Niacinamide:, Serum-to-Grip Technology:
  • Number of items 1
  • Unit count 30.0 millilitre(s)
  • Item weight 0.12 Kilograms

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